Potential of Anime for Marketing

 Anime  Comments Off on Potential of Anime for Marketing
May 192019
 

In Japan, there has been a significant increase in the number of customers who choose to use Anime cartoons in their corporate brand TV advertising campaigns. Currently, anime animation used for media campaigns is becoming more popular in Japan because it is particularly attractive for young demographic segments (10 – 29 years old). In this article, how Japan’s leading anime industry can be exploited to create powerful Marketing solutions will be revealed.

Not only in Japan but anime is also popular all over the world For young people in Japan, Anime is a very familiar part of their daily lives. According to the most recent study by Dentsu, 64,3% of customers in the group of 20- to 29-year-olds say they are interested in Anime, while the corresponding numbers of people aged 15-19 are 72, 4%.

Anime’s effects are not limited to young people in Japan. In recent years, Japanese anime cartoons have achieved great success in the global market. The popularity of overseas Japanese animation is at the highest level of all time. For example, according to the most recent study in 20 countries and territories outside Japan, of the 6,600 respondents, 34% said Anime and Manga were their favorite things in Japan.

However, although Japanese Anime is popular, the number of businesses using Anime for Marketing campaigns in foreign markets is still quite modest. In particular, for marketing managers who are aware of the challenges associated with developing customer bases in young demographic segments, it is probably worth considering the use of Anime. When considering a vision in the future, Anime has the ability to attract more and more of the general audience, potential Anime to become a Marketing solution.

In addition, compared to Anime and anime series TV shows, 3 minutes is not too long, viewers can watch the three-minute animation many times if they want and share it on media platforms society. For social media users with friends who share content like that, it’s easy for them to watch the Anime for only 3 minutes.

Hollywood Your Name Anime Remake

 Anime  Comments Off on Hollywood Your Name Anime Remake
Feb 222019
 

Hollywood is planning to remake Your Name – a popular Japanese anime. The movie’s main character will be a country girl and a boy in Chicago. The product received a lot of expectations from audiences in general and those who loved Japanese anime in particular.

Your Name is a romantic and fantasy anime famous in Japan and Asia. It is a story about a rural high school girl who had a body swap with a male student living in Tokyo when the comet was about to reach the Earth in the next millennium. Launched in 2016, the film has become a box office phenomenon in Japan as well as many other countries in the world. Not only that, Your Name also received countless compliments from domestic and international critics.

In the upcoming American film version, all Japanese elements will be “Americanized”. The content of the film will be a swap of souls between a Native American girl (still living in the countryside) and a Chicago boy. Both of them will have to find each other and rescue their world from the impending disaster.

Three studios are responsible for producing Hollywood Your Name Remake Version, Toho, Paramount and Bad Robot. Also, the director is Marc Webb. Webb is famous for his romantic film 500 Days of Summer and two products from The Amazing Spider-Man blockbuster series.

Earlier, original author Makoto Shinkai did not seem very interested in the remake of Your Name. However, he was very excited with the name Marc Webb. Shinkai once shared on Twitter that I was happy when Marc Webb was appointed the director of Hollywood Your Name remake version. He is also the favorite director of the Japanese author. He hopes that Your Name will not be inferior to other works. Shinkai revealed he had secretly honored Marc Webb’s 500 Days of Summer in Weathering With You, a movie that will debut this year by Makoto Shinkai. The author of Your Name also hopes everyone will wait for a remake if they love Marc Webb’s movie.